Eventim UK and Entertainers announce ticketing partnership
Eventim UK has partnered with leading concert and theatre promoter, Entertainers and their venue, Brentwood Live, to be their primary ticket agent.
The partnership has centralised the Entertainers ticketing system and helped them reach new audiences through Eventim’s targeted and bespoke marketing support. Eventim are helping to support Entertainers reach their goals and will look to work together on other projects which would further the reach and Entertainer’s brand.
Entertainers, which was founded 25 years ago by Michael Taylor, is widely regarded as the market leader in tribute acts. They are responsible for the leading productions; Fastlove, The Magic of Motown, Lost In Music and Big Girls Don’t Cry, to name a few. Since Michael’s son James joined the company as Creative Director in 2016, they’ve expanded exponentially, going from 400 shows a year to over a 1000 in the UK alone, as well as working around the world with tours in 15+ countries. They’ve also grown from seven staff members to more than 30.
Entertainers have relaunched the Brentwood Centre as the venue, Brentwood Live, bringing a fantastic venue back to life. The 2000 capacity seated venue is situated in the heart of Essex and plays host to the likes of Jimmy Carr, Al Murray, Rob Beckett, Alexander O’Neal, to the Lady Boys of Bangkok.
As Entertainers are now responsible for 1000+ shows and Brentwood Live their ticketing demands have greatly increased. Consolidating their ticketing to one provider has given them better insight into their customers, which in turn is helping to create more targeted marketing campaigns and build a stronger relationship to encourage repeat purchasers.
“We are delighted to be working with the Entertainers as their primary ticketing partner. At Eventim we want to help support the company’s goals by not only providing a nationwide platform for their events, supported by targeted and bespoke marketing campaigns, but by offering a partnership where the Entertainers can see Eventim as an extension of their team to share ideas and concepts in order to explore new revenue streams and joint ventures in the future.” – Lisa Brown, Sales Manager
“For me Eventim have the passion, vision, and expertise to help achieve our goals, to create great new product, take it to market and put it on the map. I’m very proud of our new partnership and looking forward to the future.” – James Taylor, Director Entertainers
About CTS EVENTIM
CTS EVENTIM is one of the leading international providers of ticketing services and live entertainment. More than 250 million tickets for over 200,000 events are marketed annually using the company’s systems – be it through stationary box offices, online or from mobile devices. Its online portals operate under brands such as eventim.de, oeticket.com, ticketcorner.ch, ticketone.it and entradas.com. The EVENTIM Group also includes many concert, tour and festival promoter companies for events like “Rock am Ring”, “Rock im Park”, “Hurricane” and “Southside”. Some of Europe’s most renowned venues are operated by CTS EVENTIM, for example the LANXESS arena in Cologne, the Waldbühne in Berlin and the EVENTIM Apollo in London. CTS EVENTIM AG & Co. KGaA (ISIN DE 0005470306) has been listed on the stock exchange since 2000 and is currently a member of the MDAX segment.